COVID-19 Survey Snapshot: Impact on Consumer Behavior in MEA – Week 8
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GlobalData is carrying out weekly consumer surveys in 11 countries between 25th March and 31st May 2020, to track consumer sentiment and shopping behavior during the Coronavirus (COVID19) pandemic. The sample size is 500 respondents per country, per week. The two countries in scope for Middle East & Africa are South Africa and UAE. Questions are consistent every week, and cover consumer opinions about COVID-19, buying behavior and product choices and impact of the Coronavirus (COVID19) outbreak on consumers' lifestyle and activities. This report summarizes the key findings from responses in week 8.
Those ‘extremely concerned’ about the outbreak of coronavirus in the UAE decreased by 10% since week 7 results dipping to the lowest it has ever been highlighting a positive note for recovery.
52% of Emirati travelers ‘agree’ or ‘strongly agree’ that they prefer to pay for products with credit cards instead of cash. As COVID-19 is a virus spread through contagion, cash handling may now be seen as another way to spread the virus, therefore those opting for card payments may increase.
54% of South Africans have stopped socializing with friends and family outside the home during the outbreak of COVID-19. 22% are doing this significantly less than before and 7% slightly less.
Scope
– This report provides an insight into how the coronavirus pandemic is shaping consumer sentiment in South Africa and UAE. It summarizes key findings from the survey ‘s responses and offers insight into how destinations and industry players can adapt to meet changing demands and needs.
Reasons to Buy
– Gain access to primary survey data results.
– Understand how the coronavirus pandemic is changing consumer attitudes.
– Assess how you can adapt your business plans and strategies to better meet these changing needs.
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